Title
Brand
Product / Service
|
Entrant Company |
Location
|
Production Company
|
Location
|
Award
|
A02 Consumer Products
|
DIGITAL LOVE
RECKITT BENCKISER / DUREX CONDOMS |
BUZZMAN Paris |
FRANCE |
|
|
Short List |
A03 Consumer Services
|
FUNMAKINA
ANAYOU / ONLINE PORTAL |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
|
|
Short List |
A04 Business Products & Services
|
JWT MEA ONLINE SHOWCASE
JWT MIDDLE EAST & AFRICA / ONLINE SHOWCASE |
JWT MENA Beirut |
LEBANON |
|
|
Bronze
|
A05 Fundraising, Charities, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness
|
LISTEN.HELP.
WFP / HORN OF AFRICA |
JWT KUWAIT Kuwait City |
KUWAIT |
|
|
Bronze
|
THE CORRUPTION STOCK EXCHANGE MARKET
PNUD / UNITED NATIONS DEVELOPMENT PROGRAMME |
MEMAC OGILVY LABEL TUNISIA Tunis |
TUNISIA |
|
|
Short List |
B01 Online Advertising
|
RIGHT CAR
ARABIAN AUTOMOBILES COMPANY (AAC) / NISSAN |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
|
|
Silver
|
HIDDEN BANNERS
IKEA AL HOMAIZI / IKEA |
MEMAC OGILVY & MATHER Dubai |
UNITED ARAB EMIRATES |
|
|
Bronze
|
BATTLE CAPTCHA
GULF SCRABBLE CHAMPIONSHIPS / 21ST ANNUAL GULF SCRABBLE CHAMPIONSHIPS, UAE |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
|
|
Short List |
C01 Viral and Email Marketing
|
THE RETURN OF DICTATOR BEN ALI
ENGAGEMENT CITOYEN / ENGAGEMENT CITOYEN |
MEMAC OGILVY LABEL TUNISIA Tunis |
TUNISIA |
|
|
Gold
|
NO RIGHTS NO WOMEN
NO RIGHTS NO WOMEN / PRESSURE GROUP FIGHTING FOR WOMEN'S RIGHTS |
LEO BURNETT BEIRUT |
LEBANON |
|
|
Short List |
04 ALTERNATE REALITY
MBC GROUP / TV DRAMA SERIES |
BPG Dubai |
UNITED ARAB EMIRATES |
|
|
Short List |
C02 Other Interactive Tools & Applications
|
THE STAR OF THE NATION
COCA-COLA / FOOTBALL |
FP7/TUN Tunis |
TUNISIA |
|
|
Silver
|
C03 Community Applications
|
THE MULTIPLE GIRLFRIENDS APP
UNILEVER / AXE |
MEMAC OGILVY LABEL TUNISIA Tunis |
TUNISIA |
|
|
Bronze
|
AVATAR FOR ACTION
GE / BREAST CANCER SCREENING AWARENESS |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
|
|
Bronze
|
THE BRAVE BEER MAPOUT
LEBANESE BREW / BEER |
INTERESTING TIMES Beirut |
LEBANON |
|
|
Bronze
|
SMART UNLOCK BEIRUT
T.GARGOUR & FILS / SMART |
JWT Beirut |
LEBANON |
|
|
Short List |
C04 Other Digital Channels
|
PUSH FOR HUNGER
RED TOMATO / PIZZA DELIVERY |
TBWA\RAAD Dubai |
UNITED ARAB EMIRATES |
|
|
Bronze
|
D01 Integrated Campaign led by Interactive
|
WHAT'S CHRISTMAS WITHOUT RED & GREEN?
BRASSERIE ALMAZA / HEINEKEN |
JWT Beirut |
LEBANON |
|
|
Bronze
|
NO RIGHTS NO WOMEN
NO RIGHTS NO WOMEN / PRESSURE GROUP FIGHTING FOR WOMEN'S RIGHTS |
LEO BURNETT BEIRUT |
LEBANON |
|
|
Short List |