| Brand | 3M |
| Product/Service | QUICK WAX |
| Entrant | Y&R DUBAI, UNITED ARAB EMIRATES |
| Category | Online Advertising |
| Entrant Company: | Y&R DUBAI, UNITED ARAB EMIRATES |
| Advertising/Web Design Agency: | Y&R DUBAI, UNITED ARAB EMIRATES |
Brief Explanation
3M Quick Wax is a super quick spray wax for your vehicle. It recreates a high gloss finish in a short span of time. To demonstrate the quick shine, we created a web banner where you could see the results first hand. The banner activates your computer’s webcam so that once the Quick Wax has worked its magic on a car, you can see your reflection in the car’s shiny surface.
Credits
| Shahir Zag |
Y&R Dubai |
Chief Creative Officer |
| Shahir Zag |
Y&R Dubai |
Creative Director |
| Husen Baba |
Y&R Dubai |
Creative Director/Art Director/Copywriter |
| Shaik Shibli |
Y&R Dubai |
Account Director |
| Shome Bag |
3m Gulf |
Marketing Manager |
| Majid Kalkatehchi |
|
Web Developer |