2012 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
CHIPSY LAUGHTER
PEPSICO / CHIPSY CRISPS
ADVANTAGE MARKETING & ADVERTISING Cairo EGYPT
ANA ARABI
QTEL / TELECOMMUNICATION
LEO BURNETT QATAR Doha QATAR
BARWA BANK RAMADAN CAMPAIGN
BARWA BANK / RAMADAN CAMPAIGN
THE AGENCY Doha QATAR
A BRAVE NEW BEER
LEBANESE BREW / BEER
INTERESTING TIMES Beirut LEBANON
THE NOKIA APP PATROL
NOKIA LEVANT / STORE.NOKIA.COM
INTERESTING TIMES Beirut LEBANON
WATCH & WIN
AZIZIA PANDA UNITED / RETAIL STORES
OMD Jeddah SAUDI ARABIA
THE COUGHING POSTER
NAQA / NAQA
FP7/RUH Riyadh SAUDI ARABIA
I RUN BEIRUT
NIKE / NIKE
MINDSHARE LEBANON Beirut LEBANON
ZAIN JORDAN HSPA+
ZAIN JORDAN / HSPA+ INTERNET SERVICE
MINDSHARE Amman JORDAN
STAY ALERT. STAY ALIVE.
BMW GROUP MIDDLE EAST / BMW CORPORATE SOCIAL RESPONSIBILITY
PLAN.NET MIDDLE EAST Dubai UNITED ARAB EMIRATES
TUNISIA VOTES
ISIE / THE NATIONAL CONSTITUENT ASSEMBLY ELECTIONS
PANORAMA AN AFFILIATE OF Y&R Tunis TUNISIA
BRRRRR CAMPAIGN
COCA-COLA COMPANY / COCA-COLA
UM DUBAI UNITED ARAB EMIRATES
EVERYONE CAN PLAY
MASTERCARD WORLDWIDE / FINANCIAL SERVICES
UM DUBAI UNITED ARAB EMIRATES
FAKE IT ALL
BRAND PROTECTION GROUP (BPG) / ANTI-COUNTERFEIT AWARENESS CAMPAIGN
LEO BURNETT BEIRUT LEBANON
Silver
READ THE COUNTRY'S FORTUNE
CAFÉ SUPER BRASIL / COFFEE
LEO BURNETT BEIRUT LEBANON
Short List
KEEP WALKING LEBANON / NADINE LABAKI
DIAGEO / JOHNNIE WALKER
LEO BURNETT BEIRUT LEBANON
BREAK THE SILENCE
HIMAYA / NGO/ CHILD SEXUAL ABUSE AWARENESS CAMPAIGN
LEO BURNETT BEIRUT LEBANON
Short List
NO RIGHTS NO WOMEN
NO RIGHTS NO WOMEN / PRESSURE GROUP FIGHTING FOR WOMEN'S RIGHTS
LEO BURNETT BEIRUT LEBANON
Short List
THE PERFECT STORM
GM MIDDLE EAST / CADILLAC CTS-V SERIES
LEO BURNETT DUBAI UNITED ARAB EMIRATES
TASTE THE ENERGY
GM MIDDLE EAST / CHEVROLET SONIC
LEO BURNETT DUBAI UNITED ARAB EMIRATES
FAMILY TIME FOREVER
McDONALD'S / BRAND CAMPAIGN
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Short List
EARTH DAY
NATIONAL GEOGRAPHIC ABU DHABI / EARTH DAY
LEO BURNETT DUBAI UNITED ARAB EMIRATES
WILD CARDS
NGC NETWORK MIDDLE EAST (NAT GEO ABU DHABI) / WILDLIFE
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Short List
TIDE SMART BAG
PROCTER & GAMBLE / TIDE
LEO BURNETT DUBAI UNITED ARAB EMIRATES
WORLD FOOD PROGRAM
CHIPSY EGYPT / CHIPSY
MEDIA DIRECTION OMD Cairo EGYPT
FULFILL YOUR DREAM
HENKEL / PRIL
MEDIA DIRECTION OMD Cairo EGYPT
SHUKRAN RAMADAN CAMPAIGN
VODAFONE / CORPORATE IMAGE
MEDIA DIRECTION OMD Cairo EGYPT
HAKAWY ADD ON
VODAFONE / PREPAID ONE HOUR FREE
MEDIA DIRECTION OMD Cairo EGYPT
LIGHT FAIRNESS CHALLENGE
L'OREAL / GARNIER COSMETICS
UM DUBAI UNITED ARAB EMIRATES
NEW YORK'S THE RED MARK
L'OREAL / MAYBELLINE COSMETICS
UM DUBAI UNITED ARAB EMIRATES
MTC 3.9G
MTC TOUCH / 3.9G HIGH SPEED INTERNET
M&C SAATCHI Beirut LEBANON
Silver
INTEGRATED
GLOBAL VILLAGE / GLOBAL VILLAGE
ALSAYEGH MEDIA Dubai UNITED ARAB EMIRATES
AN EVENT BIGGER THAN ANY OTHER
EDITA FOOD INDUSTRIES - MOLTO / CHEESE CROISSANT
FP7/EGY Giza EGYPT
WHO DESERVES THE PEPSI?
PEPSICO EGYPT / PEPSI
IMPACT/BBDO Cairo EGYPT
JUKE LAUNCH
NISSAN / NISSAN JUKE
TBWA\RAAD\ALMOAYYED Manama BAHRAIN
BE THE NEXT STAR
LANDMARK GROUP / BABYSHOP
MEC Dubai UNITED ARAB EMIRATES
CHOC COMBAT RELAUNCH
HENKEL / INSECTICIDE
POINT CARRE Tunis TUNISIA
WASEL HOMELAND PLAN
ETISALAT / TELECOM SERVICE PROVIDER
IMPACT BBDO Abu Dhabi UNITED ARAB EMIRATES
04 - THE TRANSMEDIA EXPERIENCE
MBC GROUP / TV DRAMA SERIES
BPG Dubai UNITED ARAB EMIRATES
CLASSIFIED
LAND ROVER / RANGE ROVER EVOQUE
MEC Dubai UNITED ARAB EMIRATES
RAMADAN & EID BABY
GULF BANK / GULF BANK
IMPACT & ECHO BBDO Safat KUWAIT
THE RETURN OF DICTATOR BEN ALI
ENGAGEMENT CITOYEN / ENGAGEMENT CITOYEN
MEMAC OGILVY LABEL TUNISIA Tunis TUNISIA
Gold
BUILDING CONCRETE DREAMS
CIMENTERIE NATIONALE / CIMENTERIE NATIONALE
IMPACT BBDO Beirut LEBANON
CHEYEF HALAK
LBCI / SOCIAL CHANGE
IMPACT BBDO Beirut LEBANON
Gold
TODAY I WILL
COCA-COLA / COCA-COLA
FP7/DXB Dubai UNITED ARAB EMIRATES
JUKE MISSIONS
ARABIAN AUTOMOBILES COMPANY (AAC) / NISSAN JUKE
TBWA\RAAD Dubai UNITED ARAB EMIRATES
DSF 2012
DUBAI EVENTS AND PROMOTIONS ESTABLISHMENT / DUBAI SHOPPING FESTIVAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
WHERE THE EXTRAORDINARY HAPPENS
ROYAL OPERA HOUSE MUSCAT / OPERA HOUSE
TBWA\RAAD Dubai UNITED ARAB EMIRATES
MUSIC MIXER
PEPSI INTERNATIONAL / PEPSI
IMPACT BBDO Dubai UNITED ARAB EMIRATES
DISCOVER LIFE AT WORK
TAMKEEN / CAREERS CONVENTION
DAROTAKWIN BAHRAIN