Radio Script
A05/13
00084
UNITED ARAB EMIRATES
Title:
EMERGENCY
Advertiser:
ROADS & TRANSPORT AUTHORITY
Product/Service
ROAD SAFETY CAMPAIGN
Script In English:
SCENE: INSIDE A CAR, TRAVELLING AT SPEED
OPERATOR: Emergency Services. How can we help you?
DAD: Hi, um, there’s been an accident. A pile-up. It’s pretty bad.
DAUGHTER: Dad... Dad!
DAD: Shhhhh. Daddy’s on the phone.
OPERATOR: Sir? Are you there?
DAD: Sorry, yeah.
OPERATOR: What’s the location?
DAD: It's on Shaikh Zayed Road, near the second interchange.
OPERATOR: Can you see if there’s anyone injured?
DAD: Yeah, there's a father and a 3-year-old girl.
OPERATOR: And when did this happen?
DAD: In about two seconds’ time...
VO: If you're going to use your phone while you're driving, you might as well dial 999.
This message is brought to you by the Roads & Transport Authority.
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