2010 Winners & Shortlists

Title Brand Product / Service Entrant Company Country Award
A02 Consumer Products
BATTLE OF THE FLAVOURS
PEPSICO INTERNATIONAL / DORITOS
NILE RADIO PRODUCTIONS Giza EGYPT
COOL TACO
PEPSICO INTERNATIONAL / DORITOS
NILE RADIO PRODUCTIONS Giza EGYPT
SPICY TOMATO
PEPSICO INTERNATIONAL / DORITOS
NILE RADIO PRODUCTIONS Giza EGYPT
EGYPT VS. BRAZIL
PEPSICO / PEPSI
IMPACT BBDO Cairo EGYPT
EGYPT VS. ITALY
PEPSICO / PEPSI
IMPACT BBDO Cairo EGYPT
EGYPT VS. USA
PEPSICO / PEPSI
IMPACT BBDO Cairo EGYPT
MOLTO CROCODILE
EDITA / MOLTO POUND CAKE
LEO BURNETT CAIRO EGYPT
PLAYO TENNIS
DUREX / PLAYO INTIMATE GEL
LEVANT COMMUNICATION GROUP DDB Sin El Fil LEBANON
KID
NISSAN MIDDLE EAST / NISSAN ALTIMA
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Silver
LAMP POST
NISSAN MIDDLE EAST / NISSAN ALTIMA
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Silver
TREE
NISSAN MIDDLE EAST / NISSAN ALTIMA
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Silver
TROLLEY
NISSAN MIDDLE EAST / NISSAN ALTIMA
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Silver
COWARDICE
NISSAN MIDDLE EAST / NISSAN ARMADA
TBWA\RAAD Dubai UNITED ARAB EMIRATES
CHEATED
NISSAN MIDDLE EAST / NISSAN ARMADA
TBWA\RAAD Dubai UNITED ARAB EMIRATES
ADOPTED
NISSAN MIDDLE EAST / NISSAN ARMADA
TBWA\RAAD Dubai UNITED ARAB EMIRATES
MOTOR
RASAMNY-YOUNIS MOTOR CO. / KAWASAKI
IMPACT BBDO Beirut LEBANON
TRAAAASH
GLAD - CLOROX MIDDLE EAST / FORCE FLEX STRETCHABLE TRASH BAGS
TD&A DDB Dubai UNITED ARAB EMIRATES
GAAARRBAGE
GLAD - CLOROX MIDDLE EAST / FORCE FLEX STRETCHABLE TRASH BAGS
TD&A DDB Dubai UNITED ARAB EMIRATES
RUUUBBBISH
GLAD - CLOROX MIDDLE EAST / FORCE FLEX STRETCHABLE TRASH BAGS
TD&A DDB Dubai UNITED ARAB EMIRATES
A03 Consumer Services
BIG DRIVE HOME WITH VODAFONE
NILE FM / RADIO SHOW
NILE RADIO PRODUCTIONS Giza EGYPT
TANT DAWLAT SEASON 3 TRAILER
NOGOUM FM / RADIO DRAMA SERIES
NILE RADIO PRODUCTIONS Giza EGYPT
TRAIN STATION
DU / TELECOM PROVIDER
LEO BURNETT DUBAI UNITED ARAB EMIRATES
BACK-TO-BACK CRIME
FOX MOVIES / MOVIE CHANNEL
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Short List
FARAWLA
MOBINIL TELECOMMUNICATIONS / SMS PROMOTION
LEO BURNETT CAIRO EGYPT
HDF
MOBINIL TELECOMMUNICATIONS / SMS PROMOTION
LEO BURNETT CAIRO EGYPT
HEIDI
MOBINIL TELECOMMUNICATIONS / SMS PROMOTION
LEO BURNETT CAIRO EGYPT
DON'T BE SEEN
CPF EMIRATES / LLUMAR TINTS
BATES PANGULF Dubai UNITED ARAB EMIRATES
MUSEUM
INVADERS / PEST EXTERMINATION
BATES PANGULF Dubai UNITED ARAB EMIRATES
LANDLORD
UAE EXCHANGE / EXPRESS MONEY TRANSFER
BATES PANGULF Dubai UNITED ARAB EMIRATES
DOCTOR
UAE EXCHANGE / EXPRESS MONEY TRANSFER
BATES PANGULF Dubai UNITED ARAB EMIRATES
KIDNAPPER
UAE EXCHANGE / EXPRESS MONEY TRANSFER
BATES PANGULF Dubai UNITED ARAB EMIRATES
ARABIC ENGLISH CLASSIC
DESERT CHILL ICE CREAM / ICE CREAM
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Short List
OPEN LATE
BURGER KING / FAST FOOD DELIVERY SERVICE
TONIC COMMUNICATIONS Dubai UNITED ARAB EMIRATES
CLOWN
BURGER KING / FAST FOOD DELIVERY SERVICE
TONIC COMMUNICATIONS Dubai UNITED ARAB EMIRATES
BEES
BURGER KING / FAST FOOD DELIVERY SERVICE
TONIC COMMUNICATIONS Dubai UNITED ARAB EMIRATES
SCRATCH CARD
EMIRATES MOTOR COMPANY - MERCEDES-BENZ / SCRATCH REPAIRS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
MY BB RAP SONG
BATELCO / BLACKBERRY SERVICE
MEMAC OGILVY & MATHER Manama BAHRAIN
Short List
LAST CHRISTMAS
ACRES HOLDING / LE MALL FASHION BRAND
JWT Beirut LEBANON
CHRISTMAS CAROL
ACRES HOLDING / LE MALL FASHION BRAND
JWT Beirut LEBANON
RUDOLPH
ACRES HOLDING / LE MALL FASHION BRAND
JWT Beirut LEBANON
OLE
LE ROYAL MERIDIEN / MAYA RESTAURANT
THE TRIBE Dubai UNITED ARAB EMIRATES
LA CUCURACHA
LE ROYAL MERIDIEN / MAYA RESTAURANT
THE TRIBE Dubai UNITED ARAB EMIRATES
HAPPY HOURS
ZIAD CORDAHI / HOLE IN THE WALL BAR
TD&A DDB Dubai UNITED ARAB EMIRATES
Bronze
SONG TALK
AL GHANIM INDUSTRIES - ELECTRONICS DIVISION / LG GW300 MOBILE PHONE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
APRIL FOOLS
EXOTICA / FLOWER SHOP
LEO BURNETT BEIRUT LEBANON
EHKINEH INTERRUPTIONS
ALFA, MANAGED BY ORASCOM / "CALL ME BACK" SERVICES
LEO BURNETT BEIRUT LEBANON
Silver
A04 Business Equipment & Services
CHILD
DU / TELECOM PROVIDER
LEO BURNETT DUBAI UNITED ARAB EMIRATES
MADIBA
THE RIGHTS LAWYERS / MEDIA LAW SPECIALISTS
THE TRIBE Dubai UNITED ARAB EMIRATES
Bronze
BILL
THE RIGHTS LAWYERS / MEDIA LAW SPECIALISTS
THE TRIBE Dubai UNITED ARAB EMIRATES
Bronze
ARNIE
THE RIGHTS LAWYERS / MEDIA LAW SPECIALISTS
THE TRIBE Dubai UNITED ARAB EMIRATES
Bronze