| Brand | DU TELECOM |
| Product/Service | CALL SELECT |
| Entrant | LEO BURNETT DUBAI, UNITED ARAB EMIRATES |
| Category | Consumer Services |
| Entrant Company: | LEO BURNETT DUBAI, UNITED ARAB EMIRATES |
| Advertising/Web Design Agency: | LEO BURNETT DUBAI, UNITED ARAB EMIRATES |
Credits |
Brief Explanation
The Objectives:
Create awareness of the du My Family offer
Engage current and potential customers so there is uptake of the offer
Direct users to the e-shop to purchase the My Family offer
The idea:
My Family Calculator - A simple and colorful yet engaging online calculator that gives the head of the family a chance to find out how much they could be saving on their calls once they sign up to the My Family offer from du
Credits
| Sara Anani |
Leo Burnett |
Creative Director |
| Fredrick Tadeo |
Leo Burnett |
Art Director |
| Iyad Bitar |
Leo Burnett |
Technical Director |
| Yasmine Rashid |
Leo Burnett |
Communications Manager |
| Nichole Banks |
Leo Burnett |
Communications Director |