2009 Winners & Shortlists

VERDE LAUNCH

Short List
BrandETA STAR PROPERTY DEVELOPERS
Product/ServicePROPERTY DEVELOPERS
EntrantBRANDCOM MIDDLE EAST Dubai, UNITED ARAB EMIRATES
CategoryConsumer Products
Entrant Company:BRANDCOM MIDDLE EAST Dubai, UNITED ARAB EMIRATES
Advertising/Web Design Agency:BRANDCOM MIDDLE EAST Dubai, UNITED ARAB EMIRATES

Credits

Brief Explanation

- Building on the Verde teaser microsite, which was a platform where people can share & discuss their individual green initiatives.The launch microsite elaborated on the Green aspects of Verde – Dubai’s first Green building – from Green engineering to lifestyle. - The design was inspired by the wheel of life, where each element is interconnected with the other to work in a cohesive manner for the wholesome goodness of the world. - The site was the key part of the media mix. Results: The offices and residences were sold out within a month of launching.

Credits

Name Company Role
Manoj Ammanath Brandcom Creative Director
Sabina Mustafa Brandcom Art Director
Mahesh Powar Brandcom Lead Interactive Designer
Samir Shanbhag Brandcom Client Services Director
Mervin Almeida Brandcom Account Director
Mukund Dhar Brandcom Account Executive