2009 Winners & Shortlists

TOTALLY YOU

Bronze
BrandGENERAL MOTORS
Product/ServiceCHEVROLET AVEO 5
EntrantLEO BURNETT DUBAI, UNITED ARAB EMIRATES
CategoryConsumer Products
Entrant Company:LEO BURNETT DUBAI, UNITED ARAB EMIRATES
Advertising/Web Design Agency:LEO BURNETT DUBAI, UNITED ARAB EMIRATES

Credits

Brief Explanation

Totally Street allows users to not only fully customize their own virtual Aveo5 online; it also allows the entrants who's creations have got the most votes to win the car they customized. Users can also take their customization to the extreme by adding random objects (disco balls, fridges, Jacuzzis etc) to the canvas to add a more expressive link between themselves and their vehicles.

Credits

Name Company Role
Sara Anani Leo Burnett Creative Director
Zeina Khalifeh Leo Burnett Art Director
Fredrick Tadeo Leo Burnett Art Director
Iyad Bitar Leo Burnett Technical Director
Omar Monzer Leo Burnett Communications Manager