| Brand | Sony Gulf |
| Product/Service | Sony HD TV |
| Entrant | ARC WORLDWIDE Dubai, UNITED ARAB EMIRATES |
| Category | Consumer Products |
| Entrant Company: | ARC WORLDWIDE Dubai, UNITED ARAB EMIRATES |
| Advertising/Web Design Agency: | ARC WORLDWIDE Dubai, UNITED ARAB EMIRATES |
Credits | |
| Planner | Planner |
| Name | Company | Role |
|---|---|---|
| Sara Anani | Arc Worldwide | Creative Director |
| Patrick Asmar | Arc Worldwide | Designer |
| Iyad Bitar | Arc Worldwide | Senior Technical |
| Caroline Bendixen | Arc Worldwide | Communication Director |
| Jayne Vandermerwe | Arc Worldwide | Communication Manager |